LG is bringing NFTs to its smart TVs

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Author: Emma Roth

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Just months after Samsung announced that it’s bringing non-fungible tokens (NFTs) to its TVs, now LG’s doing the same. The company’s new NFT marketplace, called LG Art Lab, lets you “buy, sell and enjoy high-quality digital artwork” from your TV.

For now, only users in the US with an LG TV that runs webOS 5.0 or later can access the app, which is available to download from the TV’s home screen. Through the portal, you can buy and sell digital works made available through LG’s NFT drops. The first one of these drops is set to occur on September 22nd and features a set of metallic-looking NFTs from sculptor Barry X Ball.

Since I just so happen to own a compatible LG TV, I downloaded and tried out the app for myself... and there’s not much...

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