Kuo: Apple Mixed-Reality Headset May Not Appear at WWDC as Mass Production Pushed Back Yet Again

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Author: Hartley Charlton

Mass production of Apple's mixed-reality headset has again been pushed back and the device may not appear at this year's Worldwide Developers Conference (WWDC), Apple analyst Ming-Chi Kuo today said.

apple-mixed-reality-headset-concept-by-david-lewis-and-marcus-kane.jpg
Apple headset concept by David Lewis and Marcus Kane


In a tweet, Kuo explained that Apple "isn't very optimistic" about whether the headset will be able to create an "iPhone moment." As a result, the company has chosen to delay the device's mass production schedule to the middle to the end of the third quarter of 2023.

Because Apple isn't very optimistic about the AR/MR headset announcement recreating the astounding "iPhone moment," the mass production schedule for assembly has been pushed back by another 1-2 months to mid-to-late 3Q23. The delay also adds uncertainty to whether the new device…

— 郭明錤 (Ming-Chi Kuo) (@mingchikuo) March 30, 2023


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