Apple expands iMessage Business Chat to Shopify online stores

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Author: Chaim Gartenberg

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Apple’s iMessage-based Business Chat feature is getting a big expansion today through internet store provider Shopify, which is adding support for the feature through its existing Shopify Ping customer communication app, via Engadget.

For Shopify-based businesses already using services like Facebook Messenger for communicating with customers, it’s much not much more of a lift to add iMessage support. Support for the service means that they can add in a new avenue for interacting with people who might not be on Facebook, but who are still potential customers nonetheless.

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