Apple comes out swinging against Tile after EU complaint

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Author: Monica Chin

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On Tuesday, Tile sent a letter to European competition Commissioner Margrethe Vestager, accusing Apple of anticompetitive behavior.

Tile, best known for its Bluetooth tracking devices, argued that Apple is disadvantaging Tile (relative to Apple’s own services) by defaulting the “always allow” function to “off” for third-party tracking products and “on” for its own FindMy app in iOS 13.5. Tile also complained that Apple has stopped selling Tile products in its physical stores, and has denied the company “equal placement” in the App Store.

Apple has issued a direct response. Surprise: the company disagrees.

“We strenuously deny the allegations of uncompetitive behaviour that Tile is waging against us,” Apple said in a statement given to...

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