Author: Chaim Gartenberg
Photo: The Marvelous Mrs. Maisel (Twitter)
Amazon’s latest marketing campaign for the Prime Video series The Marvelous Mrs. Maisel has not gone as planned, with the Santa Monica Police briefly shutting down a 30-cents-per-gallon promotion for gas due to traffic delays caused by eager customers, according to ABC 7 reporter John Gregory. The promotion has since resumed, with Amazon now working with the city to limit the number of cars in line to keep traffic running.
The absurdly cheap gas promotion was part of “Maisel Day,” a marketing campaign from Amazon as part of its attempt to highlight the show (and its 20 Emmy nominations) ahead of the awards ceremony next month. The online retailer partnered with local Santa Monica businesses to roll back prices on things like gasoline,...
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Amazon’s latest marketing campaign for the Prime Video series The Marvelous Mrs. Maisel has not gone as planned, with the Santa Monica Police briefly shutting down a 30-cents-per-gallon promotion for gas due to traffic delays caused by eager customers, according to ABC 7 reporter John Gregory. The promotion has since resumed, with Amazon now working with the city to limit the number of cars in line to keep traffic running.
The absurdly cheap gas promotion was part of “Maisel Day,” a marketing campaign from Amazon as part of its attempt to highlight the show (and its 20 Emmy nominations) ahead of the awards ceremony next month. The online retailer partnered with local Santa Monica businesses to roll back prices on things like gasoline,...
Continue reading…
Continue reading...