All roads lead to cable

The Verge

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Dec 15, 2024
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Author: Charles Pulliam-Moore

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This is The Stepback, a weekly newsletter breaking down one essential story from the tech world. For more on streaming platforms, FAST channels, and the future of entertainment, follow Charles Pulliam-Moore. The Stepback arrives in our subscribers' inboxes at 8AM ET. Opt in for The Stepback here.

How it started​


Before Netflix fully committed to becoming a streaming service and leaving DVDs behind, the company experimented with the idea of giving its subscribers a physical box that could access high-resolution digital copies of movies. Films would have been downloaded to the box in the evening and become available to users the next day. But …

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