Verizon Takes on T-Mobile With Revamped Loyalty Program

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Author: Joe Rossignol

Verizon today announced a revamped version of its Verizon Up loyalty program with new and more frequent rewards for customers.

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Verizon customers will now receive a reward credit every month after paying their bill, instead of after every $300 spent, which they can use towards things like a future smartphone purchase, Starbucks coffee, Uber rides, and "Super Tickets" for exclusive experiences like concerts and sports events.

One of the "Super Ticket" experiences is a private concert with musician Shawn Mendes for 2,000 customers in New York City on May 14.

These enhancements will make Verizon Up more competitive with T-Mobile Tuesdays, which offers a variety of free rewards and offers on a weekly basis, ranging from free tacos at Taco Bell to trips to the MLB All-Star Game.

Rewards and localized offers are available through the updated My Verizon app.

Tag: Verizon

This article, "Verizon Takes on T-Mobile With Revamped Loyalty Program" first appeared on MacRumors.com

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